November 27, 2014

Pose & Post a #SantaSelfie for Charity this Christmas

MummyPages is delighted to announce the launch of its Christmas fundraising initiative that the whole family can get involved in. The #SantaSelfie campaign starts today in Ireland and the United Kingdom with the help of three year old Lucy and her mum Laura Haugh who posted the first festive image on social media followed by a text donation to the campaign’s children’s charity partners BUMBLEance and Rays of Sunshine Children’s Charity.

Lucy and her mum Laura Haugh launch MummyPages #SantaSelfie campaign

Lucy and her mum Laura Haugh launch MummyPages #SantaSelfie campaign

MummyPages is encouraging men, women and children all over Ireland and the UK to get into the Christmas spirit by posing for a #SantaSelfie. The Christmas inspired selfie can then be posted on social media with the #SantaSelfie and participants should nominate three of their family or friends to join in the fun.

The MummyPages Christmas selfie initiative hopes to raise enough funds so their charity partners can continue providing their services and granting wishes to sick children in Ireland and the UK


Commenting on the partnership between BUMBLEance and is Tony Heffernan. Tony and his wife Mary set up the initiative in 2013:

“We are delighted to partner with It is a great opportunity for BUMBLEance to raise the awareness of our services and the funds needed to continue to provide our Angel Trip & ambulance services to children and families in Ireland.”

“We are very busy, in October of this year, 29 children benefited from our BUMBLEance service, on one of these days BUMBLEance covered nearly 1,200km across the country. We hope to raise enough money to have another BUMBLEance on the road by March 2015, as we expand our services to meet the growing demand.”


Commenting on the partnership between Rays of Sunshine and, Laura Barnett, Head of Communications for the children’s charity said:

“We are delighted that is supporting Rays of Sunshine this Christmas. This is a wonderful opportunity to raise awareness and funds so we can continue to spread smiles amongst brave and deserving children across the UK.”

“Every day of the year we grant magical wishes. We have granted over 3,500 wishes so far, but our mission is to grant a wish for each and every one of the 40,000 seriously ill children in the UK. We are asking the people of the UK to get behind this initiative so we can continue granting wishes and creating precious memories for families and children in the UK.”

“Our charity receives no funding from the government and so we rely on the generosity of the public. We hope that the people of Great Britain get behind the festive #SantaSelfie charity initiative and have some fun raising much needed funds for Rays of Sunshine.”

Speaking on the launch of MummyPages fundraising initiative is Laura Haugh, Mum-in-Residence for MummyPages:

“MummyPages is delighted to partner with BUMBLEance and Rays of Sunshine Children’s Charity. The #SantaSelfie campaign presents a fantastic opportunity for the people of Ireland and the United Kingdom to get into the Christmas spirit and do something really worthwhile.”

“Christmas is the time of year when the happiness of children is at the forefront of our minds and we appreciate our families the most. Give the gift of happiness this Christmas and make a positive impact in the life of a critically ill child. This is the ideal time to be generous with our spirit and our wallets and think of others less fortunate than ourselves.”